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For what time periods should
I run the profitability reports? Can I compare the profitability
reports to the financials to verify that jobs are being
updated correctly? Where do profitability reports get their
numbers? The Profitability FAQ
has all the answers:
Q. How can profitability
reports help me run my agency better?
The profitability
reports will show you the clients, jobs and tasks that
are profitable and the ones that are not. With this information,
you will be able to evaluate certain problems in your agency.
You may find that you are estimating jobs too low, or you
are using your most expensive staff on clients with smaller
budgets. With the knowledge provided by profitability reports,
you will be able to take steps to correct the problems.
Q.
How does Clients & Profits ASAP integrate accounting
and production?
The financial accounting system in Clients & Profits ASAP
is fully integrated with, but separate from, the job tracking,
costing and billing of the production side. This enables you to run profitability reports
for the job and client, or to look at company profitability
as a whole.
Q. Where do profitability reports get their
numbers?
Profitability reports, like job reports, pull information
from the job tickets. The job ticket is updated when costs
and billings are posted. Time entries and expenses
are also posted to the job ticket. The criteria for running profitability reports
are by job and billing status, and by job activity date
range.
Q. How is the labor
cost calculated on profitability reports?
The labor cost
is calculated with the standard cost rates that are set
up in the Staff file. When time sheets are added, the standard
cost rate in the Staff file is multiplied by the number
of hours on the time sheet. The cost amount is included
in the labor cost on the job ticket.
Q. How can I look at
actual labor costs instead of labor costs calculated with
standard cost rates?
Using actual labor costs can make it
difficult to compare clients and jobs from different time
periods. A staff person will have a lower cost rate during
months when they work a lot of overtime. This will mean
that jobs your agency works on during slower periods will
appear less profitable than jobs worked on during your
busiest periods.
Q. How is "gross margin" calculated?
Gross Margin looks at the estimate and budget amounts on
a job ticket to project what a job's gross margin will
be when the job is finished. Gross Margin is
the job's estimate minus budget. The budget amount on a
job ticket usually represents the estimated cost to you
for hard costs on the job.
Q. For what time periods should
I run the profitability reports?
Profitability reports can
be run for any range of dates that you want to review.
You can also limit the reports to jobs with certain status
codes. If you are looking at Gross Margin reports,
you may want to evaluate all of the jobs that are currently
active. These are the jobs that will be affecting your
bottom line in the next weeks and months. If you want to
compare the profitability of your clients, then you may
want to limit the report to closed jobs. Open jobs may
not be able to show you an accurate picture of your profitability
because of timing issues. You may have all of the costs
recorded on a job but not the final billing, or you may
have prebilled the job and have not recorded any costs
yet. Print the report for jobs with a specified range of
start dates or closed dates; a range of several months
will help smooth out any seasonal fluctuations
Profitability
reports can also be limited to a range of work dates (i.e.,
the date the work was done). This will let you isolate
your agency activity for a period time. If you want to
know which client or AE has been most profitable over the
last six weeks, then run the report for the six week work
date range. This will pull all of the billing and cost
activity for that time period.
Q. Can I compare the profitability
reports to the financials to verify that jobs are being
updated correctly?
No. Because the information on the reports
and the criteria used to pull that information differs,
profitability reports can't be reconciled to financial
statements. Each type of report is useful for analyzing
profit in a different way. Looking at profit from two different
sides gives you a larger picture, but don't try to "mix
apples and oranges."
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